The Wholesale & Trading arm of Talal Group drives supply-chain excellence, serving both the UAE’s dynamic fast-moving consumer goods market and a growing export footprint. With strategic infrastructure and decades of wholesale experience underpinning our operations, we deliver to hypermarkets, supermarkets, hotels, restaurants, cafeterias, and catering businesses with speed, reliability, and value. Built on our bulk procurement strength and retail-legacy knowledge, our wholesale division offers direct client servicing, competitive pricing, and round-the-clock support, aiming to be the top FMCG and general-trading supplier in the region.
FMCG Trading & Distribution: Fineway Trading
Through Fineway International Trading LLC, Talal Group’s FMCG and distribution engine, we handle broad portfolios across foodstuff, beverages, personal care, cleaning, and household products. Founded in 2006, Fineway began with a modest logistics network and has since grown into a major distributor across the GCC. Fineway’s brand lines such as Xpo, Traveler Plus, and Youngstyle, along with exclusive import agreements with international labels, enable our partners to access standout value and differentiated product offerings. This division is ideally positioned for clients needing dependable FMCG supply, consistent quality, and strong service.
General Wholesale: Talal Souq & New Talal Trading
Under the Talal wholesale umbrella, Talal Souq and New Talal Trading Ltd manage wholesale distribution of non-foods and food categories to retailers, catering chains, and institutional customers. These businesses take advantage of the Talal Group’s wholesale coverage and experience in sourcing for both food and non-food consumables, ensuring they benefit from economies of scale and efficient fulfillment.
Consumer Goods: Xpo & Domea
Our consumer goods sub-brands target everyday household needs, durable goods, garments, household electronics, and more. By combining the sourcing power of a major group with brand-level identity through Xpo and Domea, we meet the needs of retailers looking for value-led products backed by Talal Group’s trusted retail experience.
Exports: MFresh & Wadi Malabar
With an eye on international markets, our export divisions, MFresh and Wadi Malabar, extend Talal Group’s wholesale infrastructure beyond the UAE. Through the use of these operations, we take advantage of our sourcing, packing, and logistics capabilities to enable our clients internationally to engage with our trusted supply chain, quality assurance, and local expertise.
Building Materials: Everfine
Everfine provides building materials in bulk while supporting the construction, fit-out, and infrastructure industries in our region. Everfine is wholly committed to quality, delivery, and cost-effectiveness and Everfine's products uphold Talal Group commitment to reliability through the building material supply chain.
Refrigeration & Fittings Trading: ChillTech
ChillTech specializes in refrigeration, fittings, and associated equipment, an essential segment in food service, hospitality, and logistics. By offering tailored solutions backed by service readiness, this division reinforces our ability to serve businesses beyond just product supply, into system-level support.
Bakery Wholesale: Olive Bakers
Through Olive Bakers, Talal Group provides wholesale bakery products to retail outlets, catering clients, and food-service businesses. With a wide range of breads, cakes, and confectionery items, this wholesale arm blends fresh-product manufacturing know-how with large-scale distribution to meet the needs of the food industry.
Plastics & Disposables Wholesale: Shalimar Trading
Shalimar Trading focuses on the bulk supply of plastics, disposables, and household-related products, serving catering, events, food-service, hospitality, and retail sectors. Leveraging Talal Group’s extensive distribution infrastructure, this division ensures clients gain access to quality, speed, and consistent availability.